Frequently Asked Questions

We know that forward-thinking professionals ask forward-thinking questions. This section is here to help you understand what Rooted and Reach is, who it’s designed for, and how it can elevate your work. Whether you’re curious about the framework, the benefits, or how it fits into your practice—this is the place to start. And if you don’t see your question here, reach out—we’d love to connect.

Frequently Asked Questions

What is Rooted and Reach?
Rooted and Reach is a strategy and training program designed for professionals who want to ground their work in community context while expanding their impact. We combine place-based insights, equity-driven tools, and real-world case studies to help you build authentic connections and stronger outreach.

Who is this program for?
This program is ideal for professionals across sectors—lawyers, consultants, nonprofit leaders, business strategists, and community advocates—who rely on trust, connection, and credibility to succeed. If you want your outreach to be more authentic and impactful, Rooted and Reach is for you.

Do I need a background in planning or geography to join?
Not at all. While we highlight spatial and place-based concepts, everything is designed to be accessible. You don’t need to be a planner or designer—we meet you where you are and show how to apply these strategies directly to your field.

What will I gain from participating?
You’ll walk away with a certificate that builds credibility, new strategies to strengthen client and community relationships, and a practical framework for rooting your work in place while extending your reach. You’ll also join a community of peers committed to more meaningful, equity-driven engagement.

Is this just theory, or will I learn practical skills?
You’ll get both. Rooted and Reach blends insight with action. Expect hands-on tools—like mapping place-based patterns, designing outreach strategies with communities instead of for them, and translating local insight into long-term growth.

How much time will I need to commit?
Each session is designed with busy professionals in mind. Most participants spend 2–3 hours per week, with flexible options for deeper engagement. You’ll know the structure in advance so you can plan around your schedule.

Is there a cost to participate?
Yes. The program has a fee, with options based on the track you choose. We encourage participants to use professional development or business training budgets. For nonprofit leaders and small firms, we offer limited sliding scale opportunities to ensure access.

Can I participate if I’m outside the U.S.?
Yes! Rooted and Reach is fully virtual and open to international participants. While some case studies are U.S.-focused, the strategies—authentic engagement, place-based equity, and community trust—apply globally.

How do I register for the class or stay updated?
You can register directly through our website https://kpp.thinkific.com/courses/crossroads.

If you’re not ready to join, sign up for our newsletter to get updates on upcoming sessions, resources, and future learning opportunities at hello@rootedandreach.com


Still have questions? email hello@rootedandreach.com